Mi Linda Michoacana was started in 2016 by Guillermo Leanos and Claudia Valles to spread the memory and new experiences of Latin Culture for those seeking a taste of Mexico. In 2017, a pivotal moment unfolded as Mi Linda Michoacana integrated a variety of new products along with their ice cream.  This not only increased interest throughout the community but also allowed business to flourish. 

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Fast forward to 2021, as the owners began discussing the next chapter in their growth story. Their aspirations turned in the form of plans for a new, expansive facility-a testament to their commitment to elevate sales and enhance the customer experience.

 

Recognizing the need for financial support, the duo sought the SBDC's help to get a professional business plan and financial projections in order to obtain the funding they needed. Long time SBDC employee Becky Castilleja, TTU-Lubbock Center Program Coordinator, went above and beyond by honing her business Spanish skills. The SBDC operated as a team to provide bilingual business consulting services to better convey the owner's business concept in writing.